Riding the Waves

The past few years have been full of ups and downs that even the most diligent business owner could never prepare for!  From a global pandemic, to transitioning our medical billing in-house, to a housing crisis that is having an enormous negative impact on our staffing, the Granite team has been riding the waves.

Our team continues to “run the river” which seems like the perfect analogy since we forge ahead by looking downstream, scouting the hard rapids, and navigating the best line through the challenges ahead.  The GSM team is dynamic, not getting stuck in an eddy circling round and round, but taking these challenging situations head on and determining our cleanest run. 

Knowing our schedules were full, our waitlist was long, and opportunities for growing our staff were slim, we brainstormed how best to meet the needs of our community.  We began offering acute care visits, prompt pay visit bundles for under and uninsured patients as well as punch cards for relevant modalities such as blood flow restriction, effectively lowering patient costs.  We decided to take our knowledge and develop online content that could support our patients locally and reach a larger audience.   We now have a robust YouTube channel with a number of ideas on how to resolve various issues as well as a strong social media presence full of relevant tidbits.  Our first online class, Active Prenatal and Post-Partum Life created by Dr. Alison, is now live and more courses are in the works! 

With the availability of online content, our goal is to offer our patients a blended model for physical therapy that is more cost effective and efficient.  Nothing beats a one-on-one visit to diagnose your issue and identify the most important steps to get you on the path to recovery.  In-person visits reinforced by online materials allow us to foster more autonomy, resulting in the same great outcomes in fewer PT visits with less financial burden.

Looking down river, we are so thrilled to share that Sydney Williams, DPT will be joining our team in March.  Not only is Sydney a great PT, but she and her husband are also outdoor enthusiasts with 3 dogs, which is a perfect match for us!   Dr. Alison is on maternity leave enjoying a healthy baby girl and will be returning in April as well.  Within a few months, we will be back to full capacity with our team as strong and robust as ever!

Soon, we will find ourselves in the calm pool beneath the big drop, a bit relieved that once again, we ran the rapid cleanly!   And of course, we will be a bit giddy with excitement to see what the next bend will bring.   Thanks to everyone for being so patient, so supportive, and so great to work with.  Your feedback, enthusiasm, and loyalty continue to drive our vision at Granite.  We look forward to cruising together on our journey!

                                                                                                            -Written by Darcy Cook, PT, MSPT